Beyond the horizon of agricultural
Japanese agricultural is crisis situation because aging of the labor force and shortage in
farmers. Certainly average age of farmers is almost 70, so it is hard to bright prospect in
the future. However, crisis into opportunity, then it can be said that
it is just before passing on to the next generation. What is required there? We believe that
it is important to propose a clear business model with the specific "craftsmanship" and
"wisdom of the job" to realize it. In other
words, we believe that a strategy necessary for the development of next-generation
agriculture is not the linear flow of basic research, technology development, and
dissemination to the job, but the development of total-produced
technology under an agribusiness with a clear concept.
We will create a new next-generation agriculture based on concrete recommendations and our own practices.
2012: Director of the Kagawa Agricultural Experiment Station Fruit Tree Science.
May 2017: Established the Orchard & Technology Co., Ltd.
Public office, etc.
April 2018: Senior researcher at the Keio Research Institute at SFC.
My Business Profile.
I have achieved as an agricultural technology instructor not only in Kagawa Prefecture but also in Japan and overseas. I have advantage is management consulting based for own agricultural management practice from marketing viewpoint.
Technical support for registration about kiwifruit variety by the Ministry of Agriculture, Forestry and Fisheries (1982-2017).
I bred 11 varieties of kiwifruit, including Koryoku, Sanryoku, Kousui, Sanuki Gold, as the my main work at the Kagawa Agricultural Experiment Station.
Agricultural IT Intellectual Property Utilization Demonstration Project Guideline Investigation Committee member (Ministry of Agriculture, Forestry and Fisheries) (2015).
Agricultural ICT Standardization Society Member and IT Utilization Promotion Investigation Committee Member in Agriculture, Forestry and Fisheries (2016-2020).
Director of Agricultural Data Collaboration Platform Council(2018-2019).
Visiting Researcher at the RIKEN Center for Advanced Photonics, RIKEN (2018-2020).
We are conducting joint research, consulting, and lectures with public research institutions and companies on the following issues, as well as developing actual businesses development.
Joint research activities
Explicit knowledge of agricultural technology using digital technology, converted into learning content, appropriate distribution support of know-how, and development of precision agricultural technology
・ Research on kiwifruit breeding
Research on the utilization of Actinidiaceae plants that grow naturally in Japan, especially the development for utilization technology as a rootstock
・ One-stop service from variety registration to business development
One-stop service such as support for registering of variety of varieties grew in Japan and overseas, evaluation of cultivation possibility and business development possibility, cooperation production between foreign and domestic and support for building sales system, focus on kiwifruit and citrus.
・ Research and education system development on human resourceization of overseas technical intern trainees in agriculture
・Development of low-cost, high-quality production technology and development of unique processed products for organically grown citrus fruits and kiwifruit
As a farmer、we manage a citrus farm that has been certified for JAS organic farming since 2000 and a kiwifruit farm that he has bred himself.
・Training on new agribusiness development utilizing agricultural ICT
・Orchard risk management training
・Kiwifruit cultivation workshop
Peel & Flavor! Production of various citrus fruits
Cultivation of only one kiwi fruit
Company Name：Orchard & Technology Co., Ltd.
location：3054-3 Arai, Kokubunji-cho, Takamatsu City,
Kagawa Prefecture 769-0101
Established：May 1, 2018
Business content：Agricultural human resources development,
management guidance, research and agricultural management